Here at Proper, we know that sleep makes just as much of a difference to overall health as things like nutrition and exercise, and we know that we’re in an epidemic of poor sleep—with staggering statistics to prove it. According to Consumer Reports, 80% of Americans suffer from sleep issues at least once a week. (1)

We’re committed to expanding access to natural, better-for-you supplements, supplements that are specially designed to respond differently based on what stage of sleep you’re in. Sure, you’ll get more sleep. But what really matters—what you won’t get elsewhere—is better quality sleep throughout the entire night that won’t leave you feeling groggy the next day.

Over the past year, we’ve helped Americans across the country collectively get 1.5 million nights of better sleep with a holistic combination of supplements delivered to your doorstep and evidence-backed coaching conducted virtually. But if we were serious about doing our part to make sure Americans never miss out on a night of restful, restorative sleep, we knew that Proper couldn’t just be online. We wanted people to have easy and convenient access to supplements at a trusted pharmacy just a car ride away—an innovative pharmacy that not only provides an amazing experience with high-quality products, but also meets your healthcare needs.

We knew it had to be CVS Pharmacy®.

That’s why we’re so excited to announce that two Proper supplements are now in over 900 CVS Pharmacy® locations, including many of its new CVS® HealthHUB™ stores nationwide.

HealthHUB™ has everything a traditional CVS® does but in an exciting new store format. It offers:

  • A team of care professionals who offer a variety of healthcare services at the MinuteClinic® ranging from everyday care for coughs, colds, and ear infections to care for chronic conditions such as Obstructive Sleep Apnea and screenings for diabetes. Blood pressure monitoring, sports physicals, and cholesterol testing are also available.
  • An expanded selection of wellness support and health products
  • Care concierge to guide you every step of the way

"We wanted people to have easy and convenient access to supplements at a trusted pharmacy just a car ride away—an innovative pharmacy that not only provides an amazing experience with high-quality products, but also meets your healthcare needs."

Nancy Ramamurthi, Co-Founder + CEO of Proper

We’ll be offering two of our best-selling supplements: Core Sleep and Sleep + Calm.

Our foundational supplement is designed to provide the building blocks for long-term sleep health and target multiple stages of the sleep cycle.

It’ll help you gently (but quickly) ease into sleep, maintain a state of deep sleep, and wake up feeling refreshed and restored.

Getting proper sleep is increasingly difficult when stressed due to elevated cortisol, which acts as our body’s stimulating, “fight or flight” hormone. At its peak, it interferes with melatonin and disrupts the sleep-wake cycle. That’s where Sleep + Calm comes in. The supplement builds off our Core Sleep formulation with the addition of L-theanine, an amino acid naturally found in green tea that has been shown in clinical studies to promote relaxation without drowsiness.

Interested in hearing what others think about our formulations?

"With Proper supplements, sleep, clarity, productivity, and joy of daily life are all greatly improved," writes Susie Johnson in Honest Brand Reviews. "The company is bold and ambitious but uses time-tested and clinically proven ingredients to...relax the body for a full night's rest."

Keep an eye out for the dark blue glass bottle in the sleep section at CVS...you can’t miss it!